By Rob Basso on
2/1/2012 10:54 AM
What do both small business owners as well as large business owners have at their disposal?
Well if these organizations have been in business any length of time they better have made a few clients happy. Many small businesses overlook the fact that they have “Raving Fans” to spread the good word about their company. Many small business owners put a tremendous amount of time, energy and money on all kinds of ads in local publications or networking groups. These are all necessary to a point but the easiest way to expand a business is to let your “Loyal Followers”, or as Ken Blanchard puts it, “Raving Fans”, act as your best sales reps...