As an employer, have you ever thought about what makes your organization stand out? Why people would want to not only work for your organization but feel proud to say they do? Having motivated and trained employees is one of the most important aspects of a company. It is nearly impossible for business owners to do it alone when they have plans to expand the business. Compensation is one thing but ask yourself; what keeps your employees willing to put 110% into a day’s work. Sometimes it’s as small as letting your employees know the time and effort they put in doesn’t go unnoticed. Taking the time to train your employees correctly lets them know you are willing to invest the time in them because you foresee a strong future within the organization. Comment below to let us know ways that you help keep your employee passionate about their job!

When you hear the word “leader”  Alexander the Great, Martin Luther King Jr., Teddy Roosevelt are just a few names that come to mind but, what about great business leaders? How do you become a strong leader in your organization? Leadership skills are not something you learn overnight; developing good leadership skills takes time. To me, a leader should not only demonstrate courage, competence, and a clear vision of where he/she wants to take the company but a leader should also visually look the part. It’s important to be confident in your leadership role. Jeff Tempone from East Coast Refrigeration felt a lack of leadership respect in his organization. After spending some time with Jeff, we found out that the issue began with Jeff not his employees.  It was Jeff’s fault for not positioning himself as the driver of his company. It’s important for Jeff to become a leader to achieve breakout success and navigate his company to prosperity.  Comment below and let us know what characteristics you think a leader should have.

I was speaking at a Chamber of Commerce recently, and asked the business owners in attendance to raise their hands if they utilized social media at their organization. About half the hands in the room went up. When I asked who actively used both Facebook and Twitter, only a smattering of hands went up. I found it surprising that while half the business owners in attendance used social media to a certain extent, only one profile was actively maintained and updated.

I started to think about why this could be the case and thought about how our usage of social media evolved. At my organization, we find both tools very important in getting out our message. We have thousands of followers on Twitter who may not follow us on Facebook, or vice versa, and it’s important our message is heard by everyone...